There’s a new face in town! Meet professional model Hedy Hatstand. She comes to  the land of Ms. Jeannie from a traveling trunk show that toured the country for years and years. Now anxious to be rooted for awhile, Hedy’s happy to be in long-term employ in the bookshop of Ms. Jeannie Ology as the official face of all things vintage head and neck-wear.

Named after Old Hollywood siren turned brilliant inventor Hedy Lamarr (1914-2000),  who is still considered to be one of the most beautiful women to EVER hit the big screen…

our Hedy Hatstand comes with her own dramatic beauty face. From afar she sports a milk-tone complexion…

but up close she’s cleverly tattooed in music and lyrics…

from her favorite 1920’s jazz song Nobody’s Sweetheart.

Like Hedy Lamarr’s tumultuous six marriage love life, and like the you-don’t-fit-in-anywhere song lyrics of Nobody’s Sweetheart, Hedy Hatstand’s had her own tragedies in the romance department.

You’d never believe how much frolicking goes on behind the scenes in the hat industry. Between the fedora salesmen and the stocking cap sewers it’s a veritable web of heart strings passing from one head to another. Hedy doesn’t like to talk about it too much but, as is true with any tattoo, the story is all there permanently written on her face…

…wedding bells and vices, dreams and changes, kisses and catastrophes…

Luckily all of that amorous experience, all that life of long-living and layered love has built up quite a beautiful face that makes our dear Hedy just perfect for expressive, one of a kind style. She can model both men’s….

and women’s hats…

with equal aplomb and can even manage a striking bowtie…

The song lyrics for Nobody’s sweetheart include passages like this:

You’re nobody, nobody’s sweetheart now,
There’s no place for you somehow,
With all of your fancy clothes, silken gowns,
You’ll be out of place in the middle of your own hometown,
When you walk down the avenue,
All the folks just can’t believe that it’s you.

With all those painted lips and painted eyes,
Wearing a bird of paradise,
It all seems wrong somehow,
It seems so funny,
You’re nobody’s sweetheart now!

Hedy’s daring neck tattoo may read Nobody’s Sweetheart, but she definitely has one champion in her corner – Ms. Jeannie and she definitely has a place forever to stay if she likes in the bookshop. Of course, life is always  changing and there’s no telling how long Hedy will stick around (she could very well follow in the footsteps of Christmas Pig)  but for the time being, for this Fall anyway, she’s holding down the hat fort in the shop of books. Because she’s definitely somebody’s sweetheart now.

Look for more images of Hedy and her vintage hats coming to the bookshop this Fall and Winter. In the meantime, you can find her in the bow-tie aisle here right now.

Cheers to sweet(hat)hearts:)